Resources Guides
AI Search Guides
How ChatGPT, Gemini and Google AI Overviews find and recommend businesses, and what you can do on your website to be the answer.
How ChatGPT, Gemini and Google AI Overviews find and recommend businesses, and what you can do on your website to be the answer.
AI tools don't take your website's word for it. They check what everyone else says about you, and an hour's audit of your listings shows where those sources disagree.
Read the guide 6 min readAI SearchWhen someone asks an AI tool for a local business, the answer often comes straight from Google Business Profile data. A complete profile, steady reviews and the right category usually count for more than a flashy website.
Read the guide 5 min readAI SearchAI tools quote pages that state things plainly. Before and after rewrites of typical small business copy show the patterns that make content easy to cite.
Read the guide 6 min readAI SearchSchema markup won't get you into AI answers on its own, despite what some agencies say. It still does useful work, and a few types are worth having and easy to check.
Read the guide 6 min readAI SearchAI Overviews have been in Australian Google results since October 2024. They've changed some things for small businesses and not others, and knowing which tells you where to focus.
Read the guide 6 min readAI SearchGEO, AEO, LLMO: the acronyms keep coming. Most generative engine optimisation is ordinary SEO with a new label, and we sort the advice that holds up from the offers to walk away from.
Read the guide 6 min readAI SearchYou don't need a paid tool to find out whether AI assistants mention your business. A 30 minute monthly test, using our prompts and a simple record sheet, will tell you.
Read the guide 6 min readAI SearchWhen someone asks an AI tool for a good electrician in Ballina, where does the answer come from? A plain English explanation of how AI search works and what it means for local businesses.
Read the guide 7 min readGet in touch
Our team in Ballina builds websites, runs SEO and social media, and handles branding and photography for businesses across the Northern Rivers and Australia.