Resources

Practical Guides for Small Business

Straight answers on websites, search, AI search, social media, branding and design, written by our team in Ballina from the work we do for businesses across the Northern Rivers and Australia.

Elementor

Elementor vs Gutenberg: which should a small business use?

We build in Elementor, but Gutenberg is the better fit for some businesses. A straight comparison of editing, speed, cost and upkeep.

Read the guide 7 min read
Elementor

Common Elementor mistakes we fix on client sites

Elementor gets blamed for slow, fragile sites. Usually it's how the site was built. These are the problems we find most, and how we fix them.

Read the guide 6 min read
Elementor

Elementor Loop Grid: build a portfolio or team page

Design one card, and every new staff member or project slots in with the right styling. Our build order for Elementor Loop Grid team and portfolio pages.

Read the guide 7 min read
Elementor

Dynamic content in Elementor Pro for pages that repeat

If you've ever updated the same staff bio in four places, this is for you. A worked example of team profiles built with custom fields and dynamic tags.

Read the guide 7 min read
Elementor

Elementor templates and kits: when they help and when they don’t

Your own saved templates are a huge time saver. Imported website kits often aren't. How to tell the difference before you build on one.

Read the guide 5 min read
Elementor

Elementor popups that don’t annoy people

Three popup setups that earn their place, the exact trigger and frequency settings we use, and why the instant full-screen popup on mobile has to go.

Read the guide 5 min read
Elementor

Elementor Forms: setup, spam and where submissions go

Most missing enquiries are an email problem, not a form problem. How to set up Elementor Forms so every submission reaches you, and the spam stays out.

Read the guide 6 min read
Elementor

Responsive editing in Elementor: getting mobile right

How Elementor decides what phones see, why changes on desktop flow down to mobile, and a ten-minute real-phone test worth doing on every page.

Read the guide 6 min read
Elementor

Elementor and site speed: the settings that matter

Which Elementor performance settings make a real difference, which build habits matter more, and where hosting and images fit in.

Read the guide 7 min read
Elementor

Building headers and footers with Elementor Theme Builder

Display conditions, sticky headers, mobile menus and what actually belongs in a header, from a team that builds them every week.

Read the guide 7 min read
Elementor

Elementor containers: what changed from sections and columns

Containers replaced sections and columns as Elementor's layout system. What changed for your site, why over-nesting is the main risk, and how to decide whether converting an older site is worth it.

Read the guide 5 min read
Elementor

Elementor global colours and fonts: set them once, save hours

Set your brand colours and fonts once in Site Settings and every page follows. How to name them by job rather than shade, and how to audit a site where inline overrides have already caused drift.

Read the guide 5 min read

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Our team in Ballina builds websites, runs SEO and social media, and handles branding and photography for businesses across the Northern Rivers and Australia.